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Marketing Manager: Salary

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Salary Outlook

Marketing managers earned a median annual wage of $119,480 in 2012, according to the BLS. The best-paid 10 percent in the field made $160,810 per year, while the bottom 10 percent made $62,650. The best-paying jobs are in San Jose, Calif., San Francisco and Framingham, Mass.

Job Salary Year
2004 $107,890.00
2006 $112,170.00
2008 $124,350.00
2010 $122,720.00
2012 $129,870.00

Average Marketing Manager Pay vs. All Business Jobs

With an average salary of $129,870 per year, marketing managers are well paid for their work. Marketing managers earn slightly more than sales managers ($119,980) and considerably more than market research analysts, who earn $67,380 per year.

Job Name Salary
Marketing Manager $119,480.00
Financial Manager $109,740.00
Sales Manager $105,260.00
Management Analyst $78,600.00
Market Research Analyst $60,300.00

Best Paying Cities for Marketing Managers

The highest paid in the marketing manager profession work in the metropolitan areas of San Jose, Calif., San Francisco, and Framingham, Mass. The New York City area also pays well, as does the city of Edison and New Brunswick, N.J.

San Jose, Calif.

Average Salary: $174,120 | See Job Openings

The annual median wage of a marketing manager working in San Jose, Calif. is $174,120, which is $54,640 more than the average pay in the profession.

San Francisco

Average Salary: $171,670 | See Job Openings

The annual median wage of a marketing manager working in San Francisco is $171,670, which is $52,190 more than the average pay in the profession.

Framingham, Mass.

Average Salary: $171,380 | See Job Openings

The annual median wage of a marketing manager working in Framingham, Mass. is $171,380, which is $51,900 more than the average pay in the profession.

New York City

Average Salary: $170,900 | See Job Openings

The annual median wage of a marketing manager working in New York City is $170,900, which is $51,420 more than the average pay in the profession.

Edison and New Brunswick, N.J.

Average Salary: $156,230 | See Job Openings

The annual median wage of a marketing manager working in Edison and New Brunswick, N.J. is $156,230, which is $36,750 more than the average pay in the profession.

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Last updated by Kimberly Castro.


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