Will Starbucks's New Deals Save You Money?

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When you pass your local starbucks in the morning, you can stop in and buy a morning paper for 50 cents and bring your receipt back that afternoon and get the $2.00 discount. I happen to work for Starbucks and though our goal as a company is to make PROFIT, this does not mean we set out to screw over our customers. Starbucks was set apart by our connection to our customers, not for screwing them over. It is possible to offer people an incentive to come back for a visit to enhance our business while at the same time offering someting to our customers. Hence INCENTIVE. Get a clue people!

Laura of 12:19AM August 22, 2008

As a once a day Starbuck's customer (I usually ride my bike there), I do have a rewards card. The only problem is I don't drink coffee; only iced tea and the rewards program doesn't cover iced tea refills.

Jerry of CA 3:03AM August 13, 2008

of course giving the comparison of the afternoon cost ($2) verses the ($4) morning makes it sound so much better! NOT! The first one in the norning wasn't worth the afternoon cost of $2.

Why don't they just say buy one and the 2nd is $2 bucks right away?

Rob of FL 10:08PM August 11, 2008

I plan on using the new deal by simply saving the $2 drink until the next day in the fridge :)

Kyle of FL 2:28PM August 11, 2008

I agree with the last contributor. I visit my local Starbucks twice a day and always have a tall coffee in the morning (costs $1.73) and a frappuccino in the afternoon. This promo allows me to save nearly $3 every day!!!

Way to go Starbucks!

Byron of MN 11:27AM August 08, 2008

I work for Starbucks and have many regulars that visit 2 - 3 times a day. This new incentive is exactly what it is supposed to be..... a reward for those that are regulars and a great way to try something new for those that aren't.

We all have to drink some type of liquid to survive, but how many of us drink only water every day??? Not many I'll bet .....

Maybe we should consider how much people spend on bottles of coke or other "fast food" drink takeouts before this $2 quality beverage offer is negatively judged.

Gilly of TX 11:20AM August 08, 2008

Did anyone think about the fact that the "ICED" Coffee contains only HALF THE COFFIE......hmmmmm have price, How do they do it?

Ryan of ATLANTA of GA 12:14PM August 07, 2008

you end up payng $4 bucks anyway for coffe, they are trying to sound like their giving you discount but really, their getting even more money out of you

of 4:15PM August 06, 2008

Helloo people, it doesn't have to be "too much caffeine" for one day because if you come back after 2pm you don't necessarily have to get a caffeinated beverage; there's also the vivanno, sorbetto, and the frappuccinos...

of CA 2:36PM August 06, 2008

If you are really feeling a cash crunch and trying to save money, buying coffee would be one of the first expenses to get rid of...brewing your own at home in the mornings or drinking office coffee would be far cheaper or free.

I stand amazed that people claim to be "tight on cash" yet have money for any number of luxuries including going out to eat for meals, happy hours, daily coffee drinks, getting their nails done, hair styling/highlights/dyes, going to movies, picking up gum/mints/candy in line at the grocery store, etc.... When those kinds of "needs" are affordable, I don't care if you go to Starbucks 100x a day...just don't claim to be tight on money.

Grace of VA 11:47AM August 06, 2008

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Alpha Consumer

Kimberly Palmer, senior editor for U.S. News & World Report, writes about making smarter financial decisions. She’s the author of Generation Earn: The Young Professional's Guide to Spending, Investing, and Giving Back.

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