Alpha Consumer

Citigroup's Badly Timed Advertising Campaign

March 6, 2009 RSS Feed Print

Comment (6)
Tweet

I received a promotional flash drive from Citigroup this morning, advertising its new "Citi Forward" credit card. Meanwhile, Citigroup shares fell briefly below $1 a share yesterday, as a result of getting caught up in the financial crisis. It's also one of the financial institutions receiving billions in federal bailout money.

The new credit card's tag line? "The credit card that rewards you for good behavior." Do you think Citigroup executives would qualify?

Tags:: personal finance

« Previous Post Next Post »

Reader Comments Read all comments (6)

Add Your Thoughts Comment Name State Email

Please enter the two words below into the text field underneath the image.

Your comment will be posted immediately, unless it is spam or contains profanity. For more information, please see our Comments FAQ.

Cmon, the banks are in trouble today because of maybe 10% of this population? 90% of us still know how to use a credit card, thank you very much.
PS. Your joke wasn't funny either.

Bob of MN 2:12PM March 07, 2009

You must be in the financial industry or part of the support group (advertisers) for these idiots. Get a grip. I have owned my own company for over 20 years and have played within the rules. I listened to the bantering of smug financial advisors that told me I was in it for the long run and invest for the future. I knew then (at least 10 yrs ago) they were in a fantasyland. There was this fictitious money exploding past their screens they needed to manage and sell. They felt powerful but were so unaware of what life costs. It is unfortunate that I that worked so hard over the years for my own money and position and these abnormal, misguided, intellectual beings have brought all of us down. Life is really is a gamble and they played and raped us all.

ronfremont of IL 8:09PM March 06, 2009

How dare CitiBank broadcast an ad on how we should be more conscience on our spending. After misusing/abusing and downright mismanagement of their own (OUR) financial security and company earnings they put out an ad on how we the consumers need to be more frugal. It makes me sick. I would rather my tax dollars go to saving companies that are being strong held by unions than saving a bunch of arrogant know-it-alls.

ronfremont of IL 7:17PM March 06, 2009