Alpha Consumer

November 2013


Reasons to Avoid Stores on Black Friday

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Despite the fact that more retailers, including Best Buy and Macy’s, have opted to open their doors to shoppers on Thanksgiving Day itself, the good news is that you don’t have to be among the throngs of people lined up to snag deals. Instead, you can be home digesting your turkey on the couch,

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personal finance

Why Gift Cards Make the Best Presents

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Gift cards are more popular than ever this year – and with good reason. According to the National Retail Federation, the average shopper will spend $163 on gift cards this year, a 4 percent increase over last year. That’s a new record, and it brings the total gift card market to an estimated $29.8 ...

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personal finance

6 Ways to Look Good for Less

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Make-up artist Juanita Dillard knows how to make people look good. While her clients include the wealthy and famous – she counts President Obama, Vice President Joe Biden, Bill and Hillary Clinton, and Sarah Ferguson, the Duchess of York among them – she says even people without a lot of cash can ...

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personal finance

12 New Shopping Apps for the Best Deals

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Shoppers have a problem. We get too many coupons and discounts thrown our way. It’s hard to sort through them all so we can locate the ones we actually want to use.

Luckily, a slew of new (and some old) apps are here to help us with this dilemma. They curate the coupon pages for us. They make it ...

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personal finance

The Secret to Saving More

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Ready to start saving more to prepare for the holidays and New Year’s goals? America Saves, a national campaign aimed at getting Americans to save more money, has some suggestions for you.

According to a new, 15-part checklist released this week, the most important steps toward creating a solid nest ...

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personal finance