With today's official launch of the TheWB.com., anyone longing for old WB shows can now stream them. The site offers full episodes of numerous network favorites, including "Buffy the Vampire Slayer," "Everwood," and "The O.C."
The site amounts to Warner Brothers' answer to other Web video offerings. The studio also added other shows, including "Friends." Suggesting that "the next great network won't be televised," Warner also commissioned new shows for the site.
The content is fun and entertaining, but the site is cluttered, busy, and, in a brief test this morning, somewhat buggy. Maybe the hectic look, along with social networking tools like mashups, will help draw the 16-to-34-year-olds who were the core market for the old TV network.