Why BP's Tony Hayward Could Work in HR

June 22, 2010 RSS Feed Print

By now everyone has heard about the head of BP’s incredibly tone-deaf moment over the weekend, when he took time off from the oil spill disaster to attend a yacht race off the southern coast of England.

When was the last time you attended a yacht race?

[See 22 ways to be a better boss.]

Back in the real world, there are many companies and human resources departments who do try to respond to all job candidates, but plenty do not. Are some people in HR simply tone deaf? Here’s my thinking:

A week or so ago, I spoke before a group of about 50 middle-manager-type job searchers. Their number one frustration was not that they couldn't find job openings. Rather, it was that HR would not even acknowledge receiving their resume and cover letter.

Dick Bolles, job-search expert and author of What Color is Your Parachute?, advises HR people to play like a job seeker for one day to get a better appreciation of the process and for how your company responds and reacts to job seekers.

[See 6 ways to keep your employees from jumping ship.]

I understand that HR today is overworked, underpaid and under-appreciated. Which is sort of like Tony Hayward complaining that he wants “his life back.” Boo-freaking-hoo, Tony.

Countless career experts and resume writers counsel job hunters to fine-tune and customize their letters and resumes. Why bother if HR spends seconds on them, and then will not even send a form letter that says “we got it, thanks?"

[See 9 symbolic gestures from a good boss.]

I am not sure what the solution is, but there must be one. I am betting that some senior executives will be surprised when they learn just how rude their HR departments have been to local job applicants--prospective clients and customers.

In fact, go ahead and leave a comment about dealing with an HR department that you felt should have done a better job of responding to your resume and application. Perhaps more important, have you encountered an HR department that does this well?

G. L. Hoffman is a serial entrepreneur and venture investor/operator/incubator/mentor. Two of his companies have traveled the entire success path from the garage to IPO. Currently, he is chairman of JobDig, which operates LinkUp, one of the fastest-growing job-search engines.. His blog can be found at WhatWouldDadSay.com.

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I'm glad to say we always acknowledge applications/resumes that we receive, no matter how many. I know what it feels like to be on the other end, and we make it a top priority that all applicants be acknowledged.

I agree with this article as I have many friends currently out of work who complain about the same thing -- unacknowledged resumes, applications, cover letters. Even if one applies online, they should get some sort of response. HR should demonstrate basic courtesy, and besides that, companies leave a negative impression by ignoring applicants. Acknowledging an application demonstrates respect and leaves a positive image that someone took the time to acknowledge them, even if one doesn't get the job.

Sara of NH 2:58PM July 19, 2010

Most places I've applied do show the basic courtesy of a "Yep, we got your resume" form letter.

I think form letters can also be used for the situations where people don't meet the qualifications at all. "Thanks very much for applying, but position X requires 10 years experience with Y and a bachelor's degree in Z. We will keep your resume on file and will let you know if any openings arise that better meet your qualifications." You could then e-mail that out to all the hundreds of people who applied without the qualifications. Not only is it polite, but it discourages those people from throwing out resumes randomly.

I also think form letters for a position would be an excellent place to include general information about the timetable, at least as much as you know. Why not let everyone who applied for a given job know that you're looking to do interviews the last couple weeks of June or that you'll make a final decision mid-September. This might actually save time, because giving people an idea when to expect to hear something may keep them from calling you a billion times.

KellyK of MD 9:35AM June 25, 2010

HR routinely falls flat in this area. I hate to admit it, but as an HR person, I've seen it first hand. They forget that it is just as much about selling the company as it is recruiting.

Suzanne Lucas 1:22AM June 24, 2010

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