Housing Rumble: Do You Need an Agent? (Day 3)

July 16, 2008 RSS Feed Print
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Welcome to Day 3 of the Home Front's new Housing Rumble feature, a regular series that will match up opposing sides of an issue in an online debate format and let readers decide the winner.

The current Rumble features Jay Thompson, a blogger and real estate broker in Phoenix, and Greg Healy, vice president of operations at ForSaleByOwner.com—a Web-based company that markets the homes of independent sellers.

The subject: "Do you need a real estate agent to sell your home?"

Here's a recap of the action so far, if you're just tuning in:

Back to you, Thompson:

Jay Thompson, Day 2:

"...an agent charges an expensive commission equal to 6 percent of a home's purchase price." ...if hiring an agent is worth losing that 6 percent of home value..." ...which is just a fraction of the cost of an agent's 6 percent commission. "Since commissions cost another 6 percent..."

Four references to "6 percent commission" in my esteemed opponent's opening post—which are four incorrect and patently false statements.Don't get me wrong—I'm not saying Greg lied. I suspect Greg (as many) honestly believes that the commission rate for selling a home is 6 percent.The simple fact is all commissions are negotiable, period. "Six percent!" is often batted about by the FSBOs, the antiagent groups, and the "bubble bloggers" (those proclaiming a pending world economic collapse primarily due to money-grubbing real estate agents).

Statistics show the average real estate commission in the United States to be 5.12 percent in 2006. This is up slightly from 2005's 5.01 percent. The reason for the increase? Sellers being more willing to pay higher commissions because of deteriorating market conditions. (Source: here)

In addition to the misperception about the mystical 6 percent commission, there also appears to be a misunderstood fact about how commissions are paid.

The commission doesn't all go to the listing broker. Commissions are split between both the seller's agent and the buyer's agent—typically fifty-fifty, but that is negotiable, too. In fact, it's not at all uncommon to see buyer agent commission splits increasing in a distressed market.In fact, many of the FSBOs on Greg's own website indicate they are willing to pay a commission to a buyer agent. This is smart on these owners' part. They realize that the vast majority of home buyers work with agents and that agents can't work for free.

So if you are going to go it alone in selling your home, please don't mislead yourself into thinking that you'll be saving 6 percent in commissions. The odds are overwhelming you're going to have to pay a buyer's agent at least half that amount. Yes, 1 or 2 or 3 percent is still a significant amount of money. But you are fooling yourself if you believe you'll save 6 percent.And get ready to deal with buyers who also mistakenly think you're saving 6 percent—they'll want a piece of that, too.

Healy, you're up tomorrow.

Tags:
housing market,
housing,
real estate

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Nice article

arhiderrr of DE 8:48AM February 28, 2009

Jamie and Justin make great points.

And JB does too. Yes, there are a lot of tools out there available to assist people considering going FSBO. Information is abundant. And some of it is very good.

The site JB mentions is a run by a real estate lead generation company, so when the FSBO goes there to get a home valuation, their info is passed on to an agent that will do a "CMA" (Comparative Market Analysis). (you could get exactly the same thing by calling virtually any agent directly). A good agent can do a great CMA that will get you VERY close to a decent market valuation. They will also of course, try to convince you to list with them.

My online debate proponent mentioned in his post, "online pricing reports". I don't know if he's referring to something like a Zillow.com which has free "AVMs" (Automated Valuation Model)or the AVM his own company sells for $16.95, but someone should NEVER use an AVM to set a selling price. AVMs can *sometimes* be accurate but can often be off by 10, 20 30% or more.

You don't want a piece of software setting a home value. How can software possibly know the condition of your home? There is more to determining home valuation that what the neighbors house sold for last year.

Jay Thompson of AZ 8:55AM July 17, 2008

Agree with Jamie and Justin on both of their points. At the same time, there are a lot of tools online that people who choose to go the FSBO route can use. Home value web sites are abundant (http://www.getmyhomesvalue.com, for one) and can get you an property estimate for free. If someone feels they can handle the art of negotiation, why not give it a shot?

JB of PA 8:29AM July 17, 2008

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