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New Fund Could Help Finance Your Startup

Young entrepreneurs can apply for funding from Gen Y Capital Partners

November 1, 2011 RSS Feed Print

While jobs remain scarce for any one who's looking, one subset of the population suffers from a jobless rate of almost twice the national average: young people. As of September, 17.4 percent of the youth population aged 16 to 24 was unemployed, according to the Bureau of Labor Statistics.

This high rate of unemployment has lead some members of the business community to advocate abandoning the traditional path to employment. Scott Gerber, author of Never Get a "Real" Job and founder of the Young Entrepreneur Council (YEC), says it's better to become an entrepreneur first and create your own job. The current system is failing America's youth, he says, because of massive amounts of student loan debt and a lack of education about entrepreneurship. The YEC is working with a new investment vehicle called Gen Y Capital Partners that will allow young entrepreneurs to apply for funding for their own businesses. Gerber recently spoke with U.S. News about the YEC and the new program. Excerpts:

[See The 50 Best Careers of 2011.]

What's your take on the current job market for young people?

America faces a crisis of losing its Millennial generation, and there are a lot of older generations out there that keep saying, "It's not all about young people." … That's a very narrow-minded view of a long-term economic recovery. The bottom line is by this generation getting lost, you're not just losing potentially the job seekers and the job creators that are 20-somethings. You're losing the job creators and the job seekers that potentially are the 30-somethings, 40-somethings, and 50-somethings of tomorrow.

How did you get started in entrepreneurship?

When I was in college I started a business my sophomore year. … I was producing professional projects in the entertainment industry. I was doing very well, and then I made a lot of amateur, stupid mistakes that entrepreneurship education and a peer group would have obviously helped me in not making, basically. I spent too much. I diversified too quickly. I scaled without knowing how to scale—all the different things, which lead me to basically bankrupting the company and only having $700 left to my name upon graduation. At that moment, I made the decision to say I'm not going to listen to my parents, who were saying, "Well, now it's time to validate your college education by getting a 'real job,'" and I decided instead to take all of those hard-learned lessons, all of those failures, and see how can I make my next business a success based on what I've learned. … I found a way to build a business that's still in existence today called SizzleIt that does a very simple service. It produces video sizzle reels for marketing agencies, and now has clients like Proctor & Gamble and Dolby.

It was certainly not easy, but what it taught me was that when push comes to shove, when desperation and necessity take over, people can do amazing things. And what can incentivize them and help them do more amazing things is if they have other people around them, like-minded individuals, that can help push them forward, to act as a brain trust and a mentor group that can push each other to the limits of imagination. That's why ultimately, longer-term I said, "Well, how can I give back because I've been so fortunate as an entrepreneur, how can I help the next generation understand what it's going to take in the new economy to become successful?" And that's why I founded the Young Entrepreneur Council (YEC).

[See The Ranks of the Underemployed Continue to Grow.]

What's the YEC, and what do you advocate for?

We advocate that entrepreneurship should be seen and supported as a viable career option for young people. We're not trying to select winners and losers. All we're trying to say is that we can remove barriers to entry to make entrepreneurship a real option. We believe not only on the government level, but on the private-sector level there are certain things that can be done, innovative partnerships, reforms in the government, and a variety of other things that can happen to really activate this generation that has been so almost let down, if you will, by our predecessors on multiple levels. ... Let's change the mindset of this generation from that of one that thinks you graduate and you must get a "real job" to one that says, "How do I go and create jobs?"

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AJ of WA is spot-on! Rather than concentrate solely on 'the young' (age discrimination?) true entrepreneurs should seek-out the best, most promising ventures from ALL classes weighing the ROI of each idea through current market analysis AND future trends.

Those a bit older might remember the advent of the PC (Personal Computer - not 'Politically Correct'). Jobs and Woz were 2 college students with Woz thinking "Wouldn't this could be neat?!" while Jobs saw the bigger picture - one NOT supported by current (at that time) market analysis.

Even those young minds working at IBM saw their ideas shot down by 'current market analysis' resulting in denials such as "What're they going to use it for - storing recipes? Suggestion denied"

I, myself, have 2 innovations which became benchmarks in the IT and telephony industries globally marketed in such a way most people are dependent upon one or the other.

And, judging by my own experience, SCORE and SBIR programs are practically useless to early stage ventures and innovators. Most SCORE advisers had been corporate middle managers with limited exposure to the whole picture and anyone participating in SBIR grants face too much risk of loss to 'politically connected' businessmen.

Then there's UNICOR (prison industries) which undercut entrepreneur's efforts. Borrow a little money from the Feds in-exchange for legal rights to your innovation and they award Govt contracts to UNICOR as a cost cutting measure.

How many small US firms were bankrupted after UNICOR under bid them on Govt contracts for commonly used items such as brooms, brushes, glasses, etc?

And how many brilliant innovations by US entrepreneurs have been pirated by US and Chinese industrialists before the innovator could find financing - due to the USPTO publicly disclosing the patent application BEFORE actually granting the patent?

US entrepreneurs should seek advise and funding through partnerships with EU innovators and SME firms through the Cordis.europa.eu website. The EC has set-aside millions to foster innovation amongst SMEs (Small Manufacturing Enterprises) and many of these SMEs actively seek out new innovations to turn into new/improved product lines - both to maintain/increase viable employment in their own EU states as well as to create wealth.

LtP of NY 11:40PM October 19, 2012

If all of the resources like this seek out the very best opportunities to invest in; there will be competition for these top individuals but it will be simply spending feel good money, not really making a difference. The only way to make a difference is to find some way to enable those individuals who would not have become entreupreneurs otherwise to do so.

Michael of UT 4:18PM December 14, 2011

I am a licensed broker from state of California, observing that lots of business needs financing. Business owners want to sell, and the entrepreneurs want to buy, but there is no available financing. Even to get finance from SBA is tough. I think if want to boost marker we need to use these new funds also it is a good idea to use the government resource. Recently Northern California Minority Business Development Agency published an article on the “Business plan”, in a popular American business website named http://www.bizworldusa.com Which tells the necessity of business plan to get the financing. I think if we add all these together we can boost our business community.

KRISHNA GAJJALA of CA 5:45PM November 13, 2011

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