Position yourself as a thought leader in your industry.
Create a professional blog and write insightful posts about industry trends and advice. Comment on other top blogs to increase your visibility within those communities. Join and participate in niche communities, such as LinkedIn groups related to your expertise and skills. Share relevant articles (and your own content) on Twitter, Facebook, and Google+.
Heather R. Huhman is a career expert, experienced hiring manager, and founder & president of Come Recommended, a content marketing consultancy for organizations with products that target job seekers and employers.