Buy at the end of the month. Consumers have an incentive to buy at the end of the month, because dealers receive monthly incentives from manufacturers. The manufacturer will give the dealer a bonus if it can sell a certain number of cars by the end of the month. "The timing is extremely important," Goldfein says. "You shop in the beginning or middle of the month and you buy in the end of the month."
Make them pursue you. Don't be afraid to walk away from a deal if you're not satisfied. "Once they see you're willing to walk away from it, they're going to get a little scared and they'll go above and beyond to keep you from going somewhere else," Montoya says.