Bell believes respondents who support Obama also tend to feel more optimistic about the economy, and to "feel things are going better than they are," while Romney supporters tend to "feel things are going worse than they actually are." The intense emotions surrounding the election, he says, appear to be affecting perceptions of the economy.
Age and income level have an influence on how voters perceive the election.
Age also has an impact on voters' views; Bankrate.com found that among voters under the age of 30, 10 percent said their personal financial situation will be better under Romney, while 29 percent said it will be better under Obama.
A recent Pew report found that 63 percent of Americans say the Republican party "favors the rich over the middle class and poor," and seven in 10 "believe the policies of a President Mitt Romney would be good for wealthy people." Meanwhile, six in 10 respondents said Obama's policies will help the poor, and half said they will help the middle class. Pew concludes that among middle-class adults, "neither candidate has sealed the deal."
As both candidates make their case to voters in the final months leading up to the election, each will try to do just that.